Post by rakib123 on Mar 10, 2024 6:07:25 GMT
Direct the offer to more expensive products PayPal and BNPL key to retaining customers and offering loyalty strategies . It is clear that PayPal is not satisfied with being the online payment system with the most users in the world. The platform has just given another twist to its services to continue distinguishing itself from its competitors and already offers the possibility of extending payment terms up to two months. Aware of the new demands of the market and the needs that buyers are embracing, last year the American company adopted the technology that is revolutionizing purchases in electronic commerce: what is known as 'Buy now, pay later ' (BNPL, for its acronym in English).
that allows the consumer to make their purchases Chinese American Phone Number List in installments and without interest, a system that PayPal incorporates to meet the demand of all that clientele that prefers to consume from that same advantage. This is a trend that is destined to reach spectacular records, as revealed by the latest report prepared by the Younited platform. Estudio plataforma United According to their data, the economic flow that this market could generate in a matter of two years would exceed two hundred billion dollars worldwide. In this sense, the study collects the online consumption habits that American citizens have been showing in the last two years: more than 40% of the population opts for this payment method, especially in purchases whose amount ranges between two hundred and three thousand dollars.
Based on this promising scenario around 'Buy now, pay later', PayPal has decided to outline its new loyalty strategy based on the attractiveness that BNPL awakens among consumers. BNPL and its advantages with Paypal There is no doubt that one of the main charms of deferred payment lies in the possibility of purchasing numerous products from a momentary financial insufficiency. That is, the buyer can not only have what he wants, but also has the option to manage his money in a much more flexible way. In this regard, PayPal improves the proposal of the rest of the FinTech companies that operate in this segment and provides the client with the option of making payments divisible into three installments over sixty days, without interest or commissions.